Chiropractic Websites
Posts by: Mike
Social media can be a powerful tool to enhance your business…or destroy it.
Here’s a great story about how NOT to do social media for your business:
http://www.unmarketing.com/2012/01/10/worst-use-of-social-media-of-2012-boners-bbq/
Marketing is waaaayy different than it used to be. Once upon a time, you could put your ad in the paper or on TV and that was it.
Those days are gone. And the idea of “automated” chiropractic marketing is obsolete.
Look at this way: would “automated” chiropractic work? You know, where you stick a [...]
Passion is contagious. People are drawn to passion, enthusiasm, and excitement.
Are you passionate about chiropractic?
Does your chiropractic website make that clear?
Do you have videos on your site, showing your passion? Are you telling your chiropractic story and the stories of your patients?
Chiropractic is amazing. You know that. Now show people that [...]
Chiropractic is a great way to maintain spinal flexibility and health as we age – an issue that’s important as baby boomers get older and start experiencing the effects of aging.
Show your patients how chiropractic can help with this free video, Chiropractic Prevents Spinal Degeneration
Because they’re looking for a solution to their problem.
If the person has sciatica, they want to get out of pain. So they search for a solution.
If your chiropractic website provides a solution and is set up correctly, the patient will find your site and call you for an appointment.
It’s [...]
I’m currently on a Seth Godin kick. Godin is a smart guy and he has a lot of great ideas that transform your business.
One of his ideas is the “Purple Cow.” You can read some excerpts here.
The idea behind the purple cow is that we get bored with the ordinary. Every day, [...]
It may seem obvious, but every one of us has something unique to offer.
The same is true if you’re a chiropractor.
There’s something about you and your practice that makes you different than the chiropractor down the street.
But if you look at most chiropractic websites, you’d never be able to tell. Some doctors [...]
Many years ago, I had an episode of back pain for the first time in my life. I know it’s not an unusual thing to experience back pain (a third of all adults have an episode of back pain every year, after all), but it was new for me, and I really didn’t like it.
I [...]
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